For as long as I can remember, I have always believed in the motto “Invest in Yourself! ” and I still do. It sounded simple, like common sense. But it wasn’t until later in my life that I truly understood its power—and how crucial it was for my success.
I spent most of my career in Construction, almost my initial sixteen years, building a foundation on hard work, hands-on experiences, and tackling challenges head-on. But it wasn’t until I opened myself up to learning from others in the commercial real estate world that changed everything. The connections I made and the insights I gained became the key to transitioning from construction to CRE investing in 2010—a decision that reshaped my life and career, turning it into real estate.
As a family-oriented man, construction wasn’t the best of choice, staying away from my wife and kids for months and months, and spending just twice a weekend wasn’t fitting right with me either. Investing wasn’t just about building wealth for me—it’s about creating a better life for the ones I love. I’m fortunate to have a wife, whom I met in Brazil, and four wonderful kids. The best part about this journey into real estate has been the ability to spend more time with them. In my view, investing is a family thing and that’s what keeps me motivated every day. That leap wasn’t just about numbers or properties; it was about building something bigger for my family and discovering a way to balance success with the things that matter most.
A Life-Changing Flight in 2021:
I was initially into single-family marketing, for roughly 11 years, starting in 2010. Unaware of even the fact that ‘we can invest in multifamily!’, It’s funny to remember how I used to say, ‘It’s a big boys thing!’, Ironically I am one of them now.
It all started on a flight in 2021, I was traveling for work purposes here and there, every month, and, every next day, I was on a flight to somewhere. Scrolling through Facebook, I stumbled across something unexpected: Grant Cardone’s book, ‘The 10 X Rule’.
I wasn’t searching for it, but curiosity got the better of me. Before I knew it, I was listening to the audiobook. It’s funny how some words’ pronunciations grabbed my attention—so I decided to listen to it my weekends. As I dug deeper, I discovered that Grant was hosting a conference focused on multi-family investing. The timing felt serendipitous, so I made it a point to attend. That conference changed everything.
In July 2021, listening to Grant explain how multifamily properties work and seeing the numbers he’d achieved was both inspiring and eye-opening. I couldn’t believe how attainable it could be with the right approach. Fueled by that energy, I took action.
By early 2022, I had teamed up with six other like-minded individuals, and together, we bought our first multifamily property within six months after that conference. Yeah! That quick… It was a bold step, but I was ready to dive in, I was hooked on that idea—and that decision set the foundation for everything that came next.
A Full-Time Investor in 2023:
That decision in early 2022 became the turning point in my journey and I haven’t looked back since. Handling my first multifamily investment while continuing to learn and grow in the industry was a challenging yet rewarding experience. Unlike the construction industry, this was all positive and growing phase of my life with the people I love. With each deal, my confidence grew, and I became more certain that this was my true calling.
After 18 months of successfully navigating multifamily investments, I made one of the biggest decisions of my life. In 2023, I officially left my job to become a full-time commercial real estate investor and mentor.
It wasn’t an easy step to take, but it was the right one. This decision gave me the freedom to focus entirely on my passion for CRE and help others achieve their goals in this industry.
It was to get what I always wanted, to buy back my time to spend time with my family, who are the most important part of my life.
The Key Difference: Single-family vs Multifamily
I was buying my fifth single-family unit when I got to know that the multifamily properties. So I am the perfect person to know all the unique perks it brings to the table compared to single-family homes when it comes to investing. Firstly, they offer multiple income streams and cost savings, which can mean better returns and smoother operations. Think about it this way—managing one 20-unit apartment building is way more convenient than juggling a few different homes spread all over town in which all the return is used up in the maintenance and clearing the work orders. On the other hand, larger multi-family buildings often have professional property management, which keeps tenants happier and makes life easier (and more profitable) for owners.
The Real Talk-
I can finally stand and say, “Hi! I am here for multifamily addiction!” Ha! Ha!, Okay, real talk—I wasn’t out here dreaming of being a multifamily real estate investor. I just wanted to make a smart move, and honestly? Best. Decision. Ever.
It’s wild how much can change when you take that first step with the right guidance. My finances leveled up, my mindset shifted, and life’s just… different now—in the best way.
So if you’re sitting there thinking, ‘Should I?’ the answer is Yes Man! Go for it!
Stop overthinking it. Hit me up, get the mentorship, and leap.
You might just look back one day and wonder why you didn’t start sooner. Worst case? You learn something new. Best case? You change your life. Pretty solid odds, right?